Swedish alternative meat brand, Oumph! launched a plant-based smash burger made from peas and fava beans, capturing all the classic elements of a smash burger, such as juiciness, flavor and crispiness. Co-founder, Anders Linden, said, “there are approximately 800 plant-based burgers on the European market, and in order to launch a new burger it has to be unique. Our new Oumph! Smash Burger ticks all the right boxes.”
Industry
Oumph! launches “first ever” plant-based smash burger