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Insights

To maximize the impact of our investments, we draw on our own unique insights, triangulating science, data and entrepreneurial innovation to inform our decisions.

Top Insights

Let’s Address the Cow in the Room!

COP26 took place a few weeks ago in Glasgow and – to my great personal disappointment – the role of food systems in combating climate change was barely even mentioned let alone integrated in the overall agenda.

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Why we invested in Motif FoodWorks

Disruptive innovators in plant-based food are essential in the fight against global warming, where agriculture accounts for about 10% of greenhouse gas emissions.

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Food for Thought – The Protein Transformation

In a first-of-its-kind study by the Boston Consulting Group (BCG) and Blue Horizon, we show that every tenth portion of meat, eggs, dairy, and seafood eaten around the globe will be made from alternative proteins by 2035!

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Sustainability and Health Are Taking Over the Frozen Food Aisle

Something has changed in the frozen food aisle. It was not too long ago that the frozen food aisle was synonymous with some of the unhealthiest food choices, such as TV dinner featuring a slab of sodium-laden mystery meat with flavorless vegetables on the side.

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Looking Ahead to the Future of Food in 2021
Looking Ahead to the Future of Food in 2021

2020 has been an unprecedented year. COVID-19 brought uncertainty to countless lives and businesses. I could not be prouder of the progress that has been made here at the LIVEKINDLY Collective.

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Blog

January 6, 2022

Let’s Address the Cow in the Room!

COP26 took place a few weeks ago in Glasgow and – to my great personal disappointment – the role of food systems in combating climate change was barely even mentioned let alone integrated in the overall agenda.

Read more

December 21, 2021

Why we invested in Motif FoodWorks

Disruptive innovators in plant-based food are essential in the fight against global warming, where agriculture accounts for about 10% of greenhouse gas emissions.

Read more

December 21, 2021

Food for Thought – The Protein Transformation

In a first-of-its-kind study by the Boston Consulting Group (BCG) and Blue Horizon, we show that every tenth portion of meat, eggs, dairy, and seafood eaten around the globe will be made from alternative proteins by 2035!

Read more

December 21, 2021

Sustainability and Health Are Taking Over the Frozen Food Aisle

Something has changed in the frozen food aisle. It was not too long ago that the frozen food aisle was synonymous with some of the unhealthiest food choices, such as TV dinner featuring a slab of sodium-laden mystery meat with flavorless vegetables on the side.

Read more

December 29, 2020

Looking Ahead to the Future of Food in 2021
Looking Ahead to the Future of Food in 2021

2020 has been an unprecedented year. COVID-19 brought uncertainty to countless lives and businesses. I could not be prouder of the progress that has been made here at the LIVEKINDLY Collective.

Read more

December 22, 2020

The New ‘Space Race’ Could Save the Planet

The modern space race has begun. But instead of the U.S. and the Soviet Union competing to be the first to achieve space travel, this time around, it’s all about food cultured meat to market.

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December 1, 2020

Yes, the Meat Industry and Plant-Based Brands Should Work Together

We are living in dire times. According to a recent report, trees are dropping their leaves earlier this year.

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November 24, 2020

Put Your Money Where Your Mouth Is: Invest in Our Planet’s Future

What if your investments could help sustain future generations? The rise in impact investing in renewable energy, affordable healthcare and housing, and conservation gives me hope for the future.

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November 17, 2020

How Fast Food Will Change the Game

Fast food is as iconic as it is notorious for serving quick, convenient, greasy meals, usually purchased for less than the price of a medium latte (dairy-free, of course).

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* PwC has contributed to the contents of this document by analysing the environmental data and valued environmental impacts of GHG emissions, water use and land use for animal proteins and plant-based alternative proteins. PwC’s contribution has been prepared only for Blue Horizon and solely for the purpose and on the terms agreed with Blue Horizon. PwC accepts no liability (including for negligence) to anyone else in connection with the PwC contents of this document.

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